
One Piece: why this manga became a phenomenon
Twenty-eight years of serialisation, more than 500 million copies, a single author: what really explains the longevity and the grip of One Piece on pop culture.
Editorial features on the cultures, history and languages of Asia. Filter by culture, by topic, or search for what inspires you.

Twenty-eight years of serialisation, more than 500 million copies, a single author: what really explains the longevity and the grip of One Piece on pop culture.

Kumamon, Funassyi, Hikonyan: a deep dive into yuru-chara, the regional mascots worth billions of yen that embody Japan's brand of place marketing.

The light novel (ライトノベル), a manga-styled illustrated Japanese novel: origins, the Haruhi and Sword Art Online turning points, the narou pipeline and media mix explained.

Seinen or shōnen? Decoding manga's demographic categories: target ages, tone, magazines, examples and false friends. What truly decides the label.

History and rituals of the Japanese maid café (メイドカフェ): birth in Akihabara, moe culture, the okaerinasaimase welcome, cheki photos, etiquette and variants.