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Hada Labo
Japan · J-BeautyAffordable · Budget-friendlyVegan-friendly

Hada Labo

肌ラボ

"Pure hydration, nothing else"

Japan's #1 hydrating lotion brand. Created in 2004 by Rohto Pharmaceutical, it revolutionized skincare with its affordable and effective hyaluronic acid formulas.

Founded

2004

Parent company

Rohto Pharmaceutical

Featured Products

4

Featured Products

Gokujyun Hyaluronic Acid Lotion

Best Seller

極潤ヒアルロン酸化粧水

Lotion

THE cult lotion. 3 types of hyaluronic acid for deep hydration. Sold every 4 seconds in Japan.

Gokujyun Premium Lotion

Best Seller

極潤プレミアム化粧水

Lotion

Premium version with 7 types of hyaluronic acid. Thicker and richer texture.

Shirojyun Premium Whitening Lotion

白潤プレミアム美白化粧水

Lotion

Brightening lotion with arbutin and vitamin C. Fights dark spots and evens skin tone.

Gokujyun Hyaluronic Acid Cream

極潤ヒアルロン酸クリーム

Moisturizer

Light gel cream that seals in hydration. Perfect for combination to oily skin.

Flagship Stores

Matsumoto Kiyoshi (distributor)

Multiple locations across Japan

National

Metro: N/A